STEP INTO THE FUTURE WITH CHINA GLAZE KHROME
Six New Revolutionary Colors Shine With Steely Strength
Los Angeles, CA – (September 2009): The new KHROME colors from China Glaze bring a fashion forward, modern edge to a soft and sophisticated color palette. Gleaming chromes range from the warm molten gold of “2030” to the icy liquid coolness of “Metallic Muse”. The revolutionary new formulas shine with steely strength and glow with gorgeous color. These wearable shades are the perfect accessory to a casual autumn look or a festive party dress. Colors include:
• Millennium: Steely silver
• Metallic Muse: Icy cool sea foam green
• Sci-Fi: Metallic lavender
• Robotika: Reflective Plum
• 2030: Warm molten gold
• Hi-Tek: Brazen Bronze
The future of nail polish is here! Starts shipping October 10th, 2009 and comes in 6 piece acetate box, 6 piece counter display and 12 piece counter display.
A CHINA GLAZE GLITTER EXTRAVAGANZA
An Entire Collection Of Glitter Polishes To Tempt And Tease
Los Angeles, CA – (August 2009): China Glaze has taken the hottest trends in fashion, cosmetics and hair care, and created innovative new colors just for you! 50 new glamorous glitters and sumptuous shimmers allow for the ultimate in self-expression. There are never ending options and combinations, which are only limited by your imagination!
From pastel lights to banging brights, choose from a wide range of unique and beautiful hues. Feeling girly and fun? Try “Preppy Pink” or “Bad Kitty”. Letting out your inner rocker? “Cosmic” or “Meteor Shower” reflects your jammin’ mood.
Feel like donning a kaleidoscope of high pigment color with sparkling rainbow flashes? China Glaze recommends “Solar Flare” with its shimmering golden spheres…or “Nova” with its delicate silver sparkles. These colors are perfect for adding a magical touch to your manicure or pedicure.
We know that you like choices. China Glaze brings you colors and finishes for every mood, outfit and occasion. Express yourself.
China Glaze polishes are free of DBP, Toluene and added Formaldehyde. China Glaze contains China Clay as a nail hardener.
RING IN THE HOLIDAYS WITH CHINA GLAZE
Holiday Inspired Nails Bring Cheer To All
Los Angeles, CA – (September 2009): For the holidays, China Glaze introduces its four piece holiday promotion, Loves You Snow Much! The quartet includes the all time favorite, China Glaze Ruby Pumps, along with Emerald Sparkle (Glitter Green), Tinsel (Silver glitter top coat) and 5 Golden Rings (Gold glitter top coat). Create your own holiday color combinations and sparkle like a gorgeous holiday ornament!
The holiday promotion also comes with a China Glaze snowflake ornament! Spread the holiday cheer!
THE MAGIC OF MATTE
China Glaze Introduces New Revolutionary Matte Top Coat
Los Angeles, CA – (September 2009): Why limit yourself to just certain matte colors in your collection of polishes? China Glaze introduces its new matte top coat “Matte Magic”, which magically transforms ANY polish into a matte finish! A smooth, matte finish is one of the hottest trends in nail color for Fall and Winter 2009…celebrities, beauty editors and nail bloggers alike are rocking this fresh, confident look! Use this top coat with any China Glaze colors to create hundreds of exciting, fashion-forward new finishes. The optimized mattifying formula allows for long wear and durability!
Don’t spend your hard-earned cash on an entire collection of matte polishes that may include colors you don’t even like! Instead, try the long wearing and durable magic of China Glaze Matte Magic Top Coat!
China Glaze Matte Magic comes in a .325 oz bottle and is part of a 12 piece Tub Display with collar. Each bottle retails for $6.50. Available starting in October 2009.
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